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MORE THAN JUST A BRAND
Gulf Coast Camo started in Baton Rouge, Louisiana, by Thomas Vidrine in 2026. It wasn’t built in a boardroom or around a trend, it came from weekends on the water, long days in the marsh, and the people who made those memories worth having.
This brand is for the ones who leave before sunrise, stay out until dark, and somehow end every trip with a story nobody believes. Fishing, hunting, running the rivers, getting stuck in the mud, or just piling into a boat with your friends because there wasn’t anywhere else you’d rather be. That’s what Gulf Coast Camo is built around.
WHERE IT ALL COMES FROM
The Gulf Coast has its own way of life. The cypress trees, the swamps, the backwater canals, and the miles of marsh aren’t just places to visit, they’re where memories are made.
Gulf Coast Camo is made for people who feel at home out there. For the ones who’d rather spend a Saturday on the water than anywhere else. The ones chasing fish, exploring new spots, laughing at dumb decisions, and making the kind of memories that only happen outside. We make clothing that represents that lifestyle, not because it’s popular, but because it’s the life we know.